O Benefício // Backpack made of recycled seat belts

"No one knows what it is, but it´s going to be amazing!". This is always our starting point for any product of O Benefício, a portuguese label with no defined area of publishing, because we don't believe in barriers to our creative principle. It was in this natural way that our backpack made of recycled seat belts (the only part of a car that is not possible to use again in a car) was developed. This is our second second edition, and we only place out at the market 100 copies of every product series (our first product was a bottle of olive oil personalized and customized by the client). The backpack ́s manufacturing, made of seat belts, gathered a tailor and an end-of-life vehicles factory. This was our first project with co-creation design, and joined us with Beltimore. O Benefício operates on a fair trade perspective. That guiding principle has a direct impact on the value of the work of all parties involved and consequently on the price. We believe that the future of organizations is collaborative. We want to eliminate the barrier of scale. We want businesses that are open to talent and that reward who creates and produces. O Beneficio info and product details Website: https://obeneficio.com/?lang=en Backpack: https://obeneficio.com/product/backpack/?lang=en Manifesto: https://obeneficio.com/manifesto/?lang=en Facebook: https://www.facebook.com/obeneficio Instagram: https://www.instagram.com/obeneficio/ Recycling matter to build a backpack: https://youtu.be/9b0oYTCe8FI Co-creation model: https://youtu.be/i8-zXYgVYcc Tailor Ameen: https://youtu.be/VgAbidYGcjY Daily moments with backpack: https://youtu.be/DB3fYFGRnJY

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